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ARTICLES BLOG

Filtering by Tag: our story

The all new Athletic Edge

Sebastian balcombe

In May 2015, a company was reborn on the basis matching the mantra of LIVING LIFE WITH CONVICTION AND AUTHENTIC PASSION.  Athletic Edge creates the must-have nutritional tools that allow influential men and women to achieve greater personal fulfillment and create a life in which nothing is average. Athletic Edge will not create products based on hype. We don’t settle for less. We stand on a foundation of craftsmanship and sophistication to elevate your esteem, culture and professional performance.

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Supplement Company Of The Month: Athletic Edge

Sebastian balcombe

Every popular pre-workout these days contains beta-alanine and amino acids, but 10 years ago, that definitely wasn't the case. A company called Athletic Edge—previously known as AEN—had a lot to do with popularizing both of these supplement categories, via two trailblazing supplement blends: the beta-alanine powder IntraXCell, and the amino/electrolyte blend Intrabolic. The rest of the sports-supplement industry took notice—and quickly followed suit.

If that part of the story is new to you, Sebastian Balcombe would like to change that. The founder and CEO of Athletic Edge is on a mission to make research-backed supplements the norm, not the exception!

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